The South Korean music scene has a lot of talent. The girls in the group Twice have made a significant contribution to Korean culture. And all thanks to JYP Entertainment and its founder. The singers attract attention with their bright appearance and beautiful voices. Live performances, dance numbers and cool music will not leave anyone indifferent.
TWICE's Creative Path
The girls' story could have started as early as 2013, when they announced the launch of a new band. Nevertheless, they had to wait two years before they created a group. The main reason is the disagreement on the composition of the team. And when it was formed, several girls left the project one after another. The debut took place in October 2015. On this occasion, a large advertising campaign was carried out.
The production center created pages on social networks, a website and launched a television show about the participants. Within a few months, the premiere clip gained 50 million views. It was an absolute record for South Korea, which had never happened before. They sent offers and advertising contracts. Two months after their debut, they signed contracts with 10 agencies.
Two albums were released the following year. The video clips continued to rack up millions of views in a short amount of time. Then the first award followed.
The first round took place in 2017. The route passed through four cities with a significant number of concerts in each. In addition, two mini-albums, one studio compilation and several video clips were released. However, the most important event was related to the song - the first track was in Japanese. Over 100 copies were sold on the first day.
Singers actively "promote" themselves as a brand. In addition to recording songs, they actively take part in advertising, television and Internet shows. 2018 marked one of the biggest collaborations with the Nike brand. In September, a studio album was released in Japanese.
In Japan, it took 1st position on the music album charts. This is amazing, because the girls are representatives of another country. The next Japanese album will be released in 2019. A video clip was shot for each song. On the wave of success, they announced the first world tour, including the cities of America.
TWICE group today
Despite the difficult situation in the world, a lot of new things happened in 2020. The singers recorded several new compositions and video clips. In March, the band was even able to perform at one of the biggest stadiums in Tokyo. The team signed a contract with an American label to work in the States. In April, a series about the TWICELIGHTS tour premiered. Female performers continue to actively work and collaborate with other Korean performers.
In addition to Korean songs, they are actively working to conquer the Japanese scene. Seven tracks were released that appealed to the public. Another new field of activity is the United States of America. In 2020, the first performance on American television took place.
Plans for 2021 are no less ambitious - to hold many concerts, including online.
Interesting facts about the group
- Initially, the producers considered a different line-up. Moreover, there should have been fewer girls - seven;
- Each member of the group is an individual. There is no single style and type. Each participant brings uniqueness and diversity. This is emphasized through makeup and clothing.
- It is customary for South Korean artists to release special photo cards for albums. This tradition is very popular and everyone follows it. For the Twice group, this has become a special process. No one has as many photos as they have.
- "Fans" and critics recognize that the girls' work is addictive. The release of new songs and videos is eagerly awaited. They are gaining millions of views and downloads in a matter of hours.
- The members of the group are talented in everything. For example, they released shoes of their own design. Loyal "fans" have already been able to become owners of such a pair.
- Each singer is assigned official colors - apricot and bright crimson.
Music band leader
Today there are 9 members in the group, and each gives a piece of herself to creativity and fans. One of the conditions for cooperation with the production company is not to disclose detailed biographies of the artists. Least of all information about parents and family.
The leader and main vocalist is Jihyo. Before joining the group, she spent 10 years in a factory. Many participants have already started their careers and become popular, but the girl stood still. But thanks to her character and kindness, she continued to work, and not envy others. In the end, this was noticed, and Jihyo became the leader. In her free time, the girl walks and relaxes with her family.
Composition
Nayeon is the most active and fun member. She has a kind and friendly personality. The singer loves to relax watching movies in her free time. In addition to her musical career, the girl tried herself in the cinema. Her friends say that she has one feature - she constantly loses her phone.
Momo is the best dancer. She says that this is how she expresses her emotions. She trains the longest. In this regard, he gets tired more than others and adheres to a strict diet.
The team has a representative of Japan - Mina. Before music, she was a professional ballet dancer. The girl was interested in K-pop from an early age and eventually moved to Seoul. Ballet was replaced by hip-hop. Despite her daring stage persona, Mina is kind and simple. By the way, the girl was born in the United States of America, but soon the family moved to Japan.
Jeongyeon is a person who will always come to the rescue. If not for Jihyo, then she would have become the leader of the Twice group.
Chaeyoung is one of the youngest members. In addition to music, the girl is engaged in dancing and painting. He spends his free time playing sports and painting. In parallel with his career, he studies at the Faculty of Music.
The funniest member is Sana. Thanks to her sense of humor, she stayed at the factory and soon joined the other members of Twice.
Chinese Tzuyu became the youngest participant in the project. The young singer attracts the attention of fans. Her main interest at the moment is her career and creativity. Tzuyu was offered several times to go into the modeling business, but so far the girl refuses.
Outrageous Dahyun is a mystery. At the same time, she can shock to the delight of others.
When creating the group, the producer set the girls a condition - not to be in a relationship for 3 years.
